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Chennai-based is the country’s largest matchmaking company by number of visitors, according to media analytics firm com Score.It caters to over 3.2 million users across its network of over 300 websites.In 2012, launched Tambulya, an online return-gift store, but failing to turn profitable and running into regulatory issues, it shut shop.Janakiraman’s dating app, Matchify, didn’t have many takers either and was discontinued within a year of its launch in 2015.And while dating apps are gaining traction, Matrimony.com’s founder and CEO Murugavel Janakiraman believes arranged marriages are still the norm, meaning there’s still room for his business to grow, especially as internet access expands.
Membership for Bharatmatrimony costs Rs4,200 for three months, while that on Elite Matrimony costs Rs50,000 for the same period and goes up to Rs10 lakh for two years.
Matrimony.com, on the other hand, is among the handful of profitable Indian web ventures.
The idea for emerged in the 1990s, when Janakiraman was working with AT&T-Lucent in the US.
Earlier this year, it began offering services like wedding photography, videography, and catering in Tamil Nadu, and plans to launch the same in other states once the model is perfected, Janakiraman said.
But the company’s previous attempt at diversification didn’t go so well.
NEWS A high ranking Chinese official is now on a visit to Sri Lanka He is Kong Quan, Vice Chairman of the Foreign Affairs Committee of the Chinese National People’s Congress, China’s national legislature.